WHAT IS ASIANMALL.COM
AsianMall is a leading portal to the vast and exciting Asian online shopping world. It features an expanding list of companies offering all types of products and services with an Asian theme, from highly-priced Asian arts and crafts to pop-culture favorites like anime and contemporary fashion.

AsianMall is a window to Asia. Aside from offering shopping advantages, it provides a personalized platform allowing users the opportunity to learn more about Asia with a constant flow of information on the latest news, politics, lifestyles, and entertainment.

AsianMall is a collaborative network that brings together consumers, merchants, content and solution partners to deliver the guidance, depth, and professionalism that you would expect from a top-rated shopping portal. The whole range of products, services, and resources found here will ensure the users' shopping experience is like no other.

WHY ASIANMALL.COM
Unlike some similar sites targeting specific ethnic markets, AsianMall seeks to promote itself to all segments of society, including non-Asians that are drawn to Asian culture. In order to optimize this goal, it strives to provide a user-friendly navigation and a neutral, yet authentic interface. In addition, it devises aggressive marketing initiatives to reach out to those non-Asian audiences.

With the Asian population in U.S. increasing rapidly and Asian countries gaining more affluence, attention toward Asia has grown accordingly. Particularly, the mainstream public has taken notice of inroads made by Asian-theme movies, Japanese-style animation (anime), Chinese geomancy (fengshui) and various Asian's ethnic foods. As a result, this thriving enthusiasm provides tremendous opportunity and growth potential for AsianMall.

WHO IS BEHIND ASIANMALL.COM
The principal behind AsianMall is Creative Online Enterprises (C.O.E), a privately owned company with a proven track record in marketing and retail merchandising of Japanese animation and other unique merchandise from Asia. Since its conception in 1997, Creative Online Enterprises has created a strong web presence for its two flagship stores, the DBZ Specialty Store and the Sailor Moon Specialty Store.

Strategically infusing traditional entrepreneurship, modern management practices and innovative technologies with a central philosophy of valuing consumer service, C.O.E. has developed an e-business model that positively impacts the bottom line. Now, by harnessing the power of the Internet, C.O.E. brings together its skills to showcase the best of Asia to this side of the Pacific.